Associative Thinking

Published

One explanation for how creativity works is by a process called associative thinking. By linking ideas and information together in unique ways, people are able to come up with something new. This happens spontaneously (what’s the first word that pops into your head) and also in a directed way (what’s the connection between these two clues).

See also:

  • Latent Space Reasoning

    Rather than converting to text at every step in a chain of thought process with large language models to solve a complex problem, new research suggests that reasoning can happen in a latent space using the internal representation of the model. Besides improving responses that require a greater degree of reasoning, utilizing latent space is faster because it skips the continuous tokenization and text generation.

  • Creative People Are More Associative in Their Thinking

    From a recent survey paper about associative thinking, the authors found that more creative people generate a broader set of associations compared to less creative people and tend to perceive distant associations as closer together. Researchers tested this using word associations games and measuring the vectorized distance which approximates the semantic distance between words.